Questions owners ask us

Straight answers about who we work with, results, pricing, ownership and getting started.

General

What kinds of companies do you work with?

Commercial service companies that property managers, facility managers and building owners call: water damage and fire restoration, roofing and storm repair, generator and emergency power, and other commercial trades. We start with the trades where speed of response decides who gets the job.

Do you work with residential companies?

If you do both, yes. We’ll focus on the commercial side, because that’s where our work is aimed. If you’re residential only, we’re probably not the right fit.

How is commercial marketing different from residential?

The buyer is a professional who buys again. One property manager can control dozens of buildings, has a vendor list, and has compliance paperwork you need to clear before you get the first job. Marketing that only produces one-off calls leaves most of the value on the table.

Results and timeline

How soon will we see results?

It depends on the part. Answering every call and following up on open quotes can show results inside 30 days. Paid search usually produces calls within weeks of launch. Local search, reviews and AI answers build over months. [VERIFY final commitments]

What do you count as a result?

Jobs, not clicks. In the first call we agree what counts for you: a qualified call, a site walk or a signed work authorization. Then we report against it every month.

Can you guarantee rankings?

No, and be careful with anyone who does. Google doesn’t sell rankings. We can guarantee the work we do and what we report. [DECIDE: the first-project guarantees in How it works]

Pricing and contracts

How much does it cost?

See How it works. [DECIDE]

Is ad spend included?

No. Ad spend goes straight to Google on your card, and we never mark it up.

Do you require a long-term contract?

[DECIDE: e.g. a 90-day first term, then month to month.]

Do you charge per lead?

No. Per-lead pricing rewards whoever sends the most calls, not the right ones.

Ownership and control

Who owns my website, ad accounts and Google Business Profile?

You do. We work as users on your accounts. If you leave, nothing has to be transferred, because it was always yours.

Will you work with my competitors?

[DECIDE: exclusivity per trade per market]

Do you need access to our phone system?

Only for the answering and follow-up work, and only what you choose to give. A forwarding number works.

Getting started

What happens on the first call?

We ask how work reaches you today and where it gets lost. If we can help, we suggest one first project. If we can’t, we’ll say so.

What do you need from us?

A list of logins, your service area and the jobs you want, and about 30 minutes a week for the first month.

The next emergency is already on its way.
Be the company they call.

30 minutes. We’ll look at how you show up in your area before we talk.